You hear it everywhere “direct mail is dying”. So let’s take a look at the statistics*: Since 2004, direct mail marketing response rates are UP 14%, while email marketing response rates are DOWN 57%. In 2010, US companies increased sales through direct marketing to the tune of $702 billion. Advertisers in the US spend $167 per person on direct mail, earning $2,095 worth of goods sold. That’s a 1,300% return…