Personalized Mail (Addressed Admail) is a proven and effective direct marketing medium that offers customers the ability to personalize their mailing and target their promotional messages to specific consumers. These items are mailed in quantities of a minimum of 1,000 items and must be prepared according to the official Mail Preparation and Presortation Guide.

Personalized Mail (Addressed Admail) Closeup

Personalized Mail (Addressed Admail) is Canada Post’s most economical direct mail service that offers you the ability to target your promotional message to specific individuals and/or specific addresses.

With Personalized Mail (Addressed Admail), you can communicate personally with your true prospects and your best customers to build sales and establish profitable long-term relationships.

Personalized Mail (Addressed Admail) is the right communications medium to use:

  • when you want to build your business
  • when you want greater precision in targeting
  • when you want to develop and maintain profitable relationships with customers
  • when you want measurable results

Personalized Mail (Addressed Admail) is an excellent direct mail medium for getting your message across to your customers. Here are several ways that Personalized Mail (Addressed Admail) can benefit your marketing efforts:

Target Customers

Personalized Mail (Addressed Admail) allows you to select your audience at the level of the individual, based on your desired criteria, and to engage them in a two-way dialogue. It allows you to concentrate on your best customers and prospects, which is important. It costs more to recruit new customers than it does to keep the ones you have.


It helps encourage a response from your customers by making a specific offer and providing an easy means for action. It doesn’t just generate interest, it can close the sale.


The success of your advertising campaign can be accurately measured in terms of response rates and sales, which allows you to determine the return on investment for each of your programs. This can be accomplished by including a Business Reply Mail card or envelope, an invitation, an order form, a Web site address or a 1-800 number with your offer.

Reduce Waste

Because campaigns can be measured, Personalized Mail (Addressed Admail) allows you to focus your budget on those programs that are yielding the highest return-on-investment.

2017 Personalized Mail (Addressed Admail) Prices


You can fully personalize and tailor your Personalized Mail (Addressed Admail) message. This gives advertisers the opportunity to show that they are aware of their customers’ likes and dislikes. This will make your customer communication piece even more relevant, thereby increasing response rates and return-on-investment.

Also in this section:

Personalized Mail (Addressed Admail) must be deposited and paid for in Canada for delivery in Canada. US-based businesses find our offerings particularly convenient because of this.

We have been assisting our Canadian and US partners in distributing Personalized Mail (Addressed Admail) for five years with great success – contact us to see how we can help you!
Additional references from Canada Post:
Personalized Mail (Addressed Admail) - A Closer Look
Article Name
Personalized Mail (Addressed Admail) - A Closer Look
Information about how to conduct a successful Personalized Mail (Addressed Admail) campaign in Canada via Canada Post.
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